{"title":"Shampoo","description":"\u003cp\u003eBrowse our Shampoo collection. Best Price.\u003c\/p\u003e","products":[{"product_id":"kevin-murphy-blonde-angel-wash-250ml","title":"Kevin Murphy Blonde Angel Wash 250ml","description":"\u003cp\u003eKevin Murphy Blonde Angel Wash  is a colour-enhancing shampoo designed for blonde and grey hair. 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Rinse thoroughly and repeat if required. Follow with Kevin Murphy Blonde Angel Rinse. Can be used daily and as part of the BLONDE regimen.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFAQs\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWho is Kevin Murphy Blonde Angel Wash best for?\u003c\/strong\u003e\u003cbr\u003eIt is ideal for blonde, bleached, highlighted or grey hair that needs help maintaining brightness and cooler-looking tones.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDoes Kevin Murphy Blonde Angel Wash help with brassiness?\u003c\/strong\u003e\u003cbr\u003eYes. It is designed to help counteract unwanted brassy tones.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCan Kevin Murphy Blonde Angel Wash be used daily?\u003c\/strong\u003e\u003cbr\u003eYes. It can be used daily.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDoes Kevin Murphy Blonde Angel Wash help protect colour?\u003c\/strong\u003e\u003cbr\u003eYes. It helps prevent colour stripping while supporting brightness and tone.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat should I use after Kevin Murphy Blonde Angel Wash?\u003c\/strong\u003e\u003cbr\u003eFor optimal results, follow with Kevin Murphy Blonde Angel Rinse as part of the BLONDE regimen.\u003c\/p\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":51318616522788,"sku":"bzc1787951964008","price":27.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/3547\/4212\/files\/kevin-murphy-blonde-angel-wash-250ml_1.png?v=1787951970"},{"product_id":"wella-oil-reflections-luminious-reveal-shampoo-250ml","title":"Wella Oil Reflections Luminious Reveal Shampoo 250ml","description":"\u003cp\u003eThe Wella Oil Reflections Luminous Reveal Shampoo is a \u003cspan\u003elight moisturising shampoo formulated with \u003c\/span\u003e\u003cspan\u003eWella's first precious oil collection with camellia oil and white tea extract. 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Will vary depending on length of hair.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/div\u003e\n\u003cul\u003e\n\u003cli\u003eSTEP 1: After wetting hair, apply liberally.\u003c\/li\u003e\n\u003cli\u003eSTEP 2: Massage into scalp and around the hairline then rinse well.\u003c\/li\u003e\n\u003cli\u003eSTEP 3: Repeat, then follow with your favourite O\u0026amp;M conditioner.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eClean from:\u003c\/strong\u003e O\u0026amp;M products are safe to use on coloured hair, sensitive skin and are clean from:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSulphates\u003c\/li\u003e\n\u003cli\u003eMIT\u003c\/li\u003e\n\u003cli\u003eParabens\u003c\/li\u003e\n\u003cli\u003eTriclosan\u003c\/li\u003e\n\u003cli\u003ePropylene Glycol\u003c\/li\u003e\n\u003cli\u003ePhthalates\u003c\/li\u003e\n\u003cli\u003eGluten\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"O\u0026M Original Minerals","offers":[{"title":"Default Title","offer_id":51318616948772,"sku":"qfy1787951996293","price":21.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/3547\/4212\/files\/om-maintain-the-mane-shampoo-350ml_1.jpg?v=1787952002"},{"product_id":"kevin-murphy-smooth-again-wash-250ml","title":"Kevin Murphy Smooth Again Wash 250ml","description":"\u003cp\u003eKevin Murphy Smooth Again Wash is a targeted smoothing shampoo designed to nourish and refine thick, coarse and unruly hair. It helps tame frizz while improving softness and leaving the hair looking stronger, smoother and shinier.\u003c\/p\u003e\n\u003cp\u003eThe rich formula helps protect and condition the hair while supporting a softer, more manageable finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eRich blend of beneficial oils and butters\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHelps nourish and protect the hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHelps hair look and feel soft and smooth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHelps smooth and control frizz\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHelps improve shine\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eIdeal for thick, coarse and unruly hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSuitable for daily use\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSulphate-free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eParaben-free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCruelty-free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eApply to wet hair and massage gently through the hair and scalp. Rinse thoroughly and repeat if required. Follow with Kevin Murphy Smooth Again Rinse. Can be used daily and as part of the SMOOTH regimen.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFAQs\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWho is Kevin Murphy Smooth Again Wash best for?\u003c\/strong\u003e\u003cbr\u003eIt is ideal for thick, coarse and unruly hair that needs smoothing, nourishment and frizz control.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDoes Kevin Murphy Smooth Again Wash help with frizz?\u003c\/strong\u003e\u003cbr\u003eYes. It is designed to help smooth and control frizz while improving softness and manageability.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCan Kevin Murphy Smooth Again Wash be used daily?\u003c\/strong\u003e\u003cbr\u003eYes. It is suitable for daily use.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDoes Kevin Murphy Smooth Again Wash help improve shine?\u003c\/strong\u003e\u003cbr\u003eYes. It helps leave the hair looking smoother, softer and shinier.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIs Kevin Murphy Smooth Again Wash sulphate-free?\u003c\/strong\u003e\u003cbr\u003eYes. It is sulphate-free, paraben-free and cruelty-free.\u003c\/p\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":51318616981540,"sku":"mbs1787951997035","price":25.82,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/3547\/4212\/files\/kevin-murphy-smooth-again-wash-250ml_1.png?v=1787952003"},{"product_id":"kms-head-remedy-deep-cleanse-shampoo-300ml","title":"KMS Head Remedy Deep Cleanse Shampoo 300ml","description":"\u003ch2\u003eKMS Head Remedy Deep Cleanse Shampoo 300ml\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eWHAT'S SO SPECIAL ABOUT IT?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRemoves build up from hair products, minerals, pollutants and hard water \u003c\/li\u003e\n\u003cli\u003eGentle enough for daily use \u003c\/li\u003e\n\u003cli\u003eLeaves hair clean and healthy looking\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHOW DO I USE IT?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eFor all hair types. Lather, rinse, and repeat if necessary. Follow with your chosen conditioner.\u003cbr\u003e \u003cbr\u003e\u003cstrong\u003eWHAT'S IN IT?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAHA STRUCTURE COMPLEX\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLactic Acid, Malic Acid - supports internal reconstruction \u003c\/li\u003e\n\u003cli\u003ePolyquaternium-10 - evens out the hair surface \u003c\/li\u003e\n\u003cli\u003eTetrasodium EDTA - chelating agent\u003c\/li\u003e\n\u003cli\u003ePomegrenate - known for its potent antioxidant effect, it supports protection of the hair against UV damage by free radicals. ECOCERT certified. \u003c\/li\u003e\n\u003cli\u003ePepper - known for bringing natural shine to the hair.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"KMS","offers":[{"title":"Default Title","offer_id":51318617047076,"sku":"bel1787952002986","price":16.11,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/3547\/4212\/files\/kms-head-remedy-deep-cleanse-shampoo-300ml_1.jpg?v=1787952009"},{"product_id":"matrix-total-results-brass-off-blue-shampoo-300ml","title":"Matrix Total Results Brass Off Blue Shampoo 300ml","description":"\u003cp\u003eMatrix Total Results Brass Off Blue Shampoo is a professional salon clarifying shampoo designed to neutralize brassy tones while refreshing your hair with cool tones. Perfect for brunettes who lighten their hair, this shampoo deposits balancing blue-violet pigments to reduce unwanted brassy hues, leaving your hair vibrant and refreshed.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutralizes Brassy Tones:\u003c\/strong\u003e Deposits blue-violet pigments to balance and reduce brassy tones.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdded Toning:\u003c\/strong\u003e Can be left on hair for 2-3 minutes for enhanced toning effects.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Use:\u003c\/strong\u003e Suitable for both color-treated and natural hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply:\u003c\/strong\u003e Wearing suitable gloves, apply the shampoo to wet hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLather:\u003c\/strong\u003e Work into a rich lather and rinse well.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLeave On:\u003c\/strong\u003e For added toning, leave the shampoo on your hair for 3-5 minutes before rinsing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFollow Up:\u003c\/strong\u003e Follow with Matrix Total Results Brass Off Conditioner.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFrequency:\u003c\/strong\u003e Use shampoo every other day for optimal neutralization of brassy tones.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e Formulated with blue-violet pigments to effectively neutralize brassy tones and refresh your hair with cool hues.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFAQs:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat does Brass Off Blue Shampoo do?\u003c\/strong\u003e This shampoo deposits blue-violet pigments to neutralize brassy tones in lightened brunette hair, refreshing it with cool tones and leaving it vibrant.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow should I use the Brass Off Blue Shampoo?\u003c\/strong\u003e Apply the shampoo to wet hair while wearing suitable gloves. Lather and rinse well. For added toning, leave the shampoo on your hair for 3-5 minutes before rinsing. Use every other day for best results.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIs the formula suitable for color-treated hair?\u003c\/strong\u003e Yes, the Brass Off Blue Shampoo is suitable for both color-treated and natural hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCan I use this shampoo daily?\u003c\/strong\u003e For optimal results, it is recommended to use the shampoo every other day to maintain cool, brass-free tones.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":51318617079844,"sku":"ycf1787952004525","price":16.48,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/3547\/4212\/files\/matrix-total-results-brass-off-blue-shampoo-300ml_1.jpg?v=1787952011"},{"product_id":"om-hydrate-conquer-shampoo-350ml","title":"O\u0026M Hydrate \u0026 Conquer Shampoo 350ml","description":"\u003cp\u003eGive dry, damaged or coloured hair a boost with nutrient-rich Tasmanian Sea Kelp, containing Vitamins A, B, C \u0026amp; E and 13 amino acids to strengthen the hair. 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Will vary depending on length of hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSTEP 1: After wetting hair, apply liberally.\u003c\/li\u003e\n\u003cli\u003eSTEP 2: Massage into scalp and around the hairline then rinse well.\u003c\/li\u003e\n\u003cli\u003eSTEP 3: For best results, follow with your O\u0026amp;M Hydrate \u0026amp; Conquer Conditioner.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eClean from:\u003c\/strong\u003e O\u0026amp;M products are safe to use on coloured hair, sensitive skin and are clean from:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSulphates\u003c\/li\u003e\n\u003cli\u003eMIT\u003c\/li\u003e\n\u003cli\u003eParabens\u003c\/li\u003e\n\u003cli\u003eTriclosan\u003c\/li\u003e\n\u003cli\u003ePropylene Glycol\u003c\/li\u003e\n\u003cli\u003ePhthalates\u003c\/li\u003e\n\u003cli\u003eGluten\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"O\u0026M Original Minerals","offers":[{"title":"Default Title","offer_id":51318617276452,"sku":"jaa1787952008414","price":18.93,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/3547\/4212\/files\/om-hydrate-conquer-shampoo-350ml_1.jpg?v=1787952015"},{"product_id":"wella-sp-volumize-shampoo-250ml","title":"Wella Sp Volumize Shampoo 250ml","description":"\u003cp data-start=\"100\" data-end=\"398\"\u003eThe \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eWella SP\u003c\/span\u003e\u003c\/span\u003e Volumize Shampoo is a lightweight, strengthening cleanser designed to add visible volume to fine hair without weighing it down. As it gently cleanses, it helps fortify the hair fibre to create long-lasting, airy lift and fullness.\u003c\/p\u003e\n\u003cp data-start=\"400\" data-end=\"586\"\u003eAn essential part of the SP Volumize range, this shampoo is formulated with Creatonic Complex to weightlessly strengthen fine hair, leaving it feeling fuller, thicker and more resilient.\u003c\/p\u003e\n\u003cp data-start=\"588\" data-end=\"839\"\u003e\u003cstrong data-start=\"588\" data-end=\"604\"\u003eKey Benefits\u003c\/strong\u003e\u003cbr data-start=\"604\" data-end=\"607\"\u003eAdds long-lasting, visible volume\u003cbr data-start=\"640\" data-end=\"643\"\u003eStrengthens fine hair without overloading\u003cbr data-start=\"684\" data-end=\"687\"\u003eLightweight formula ideal for fine hair\u003cbr data-start=\"726\" data-end=\"729\"\u003eHelps hair feel fuller and more resilient\u003cbr data-start=\"770\" data-end=\"773\"\u003eGently cleanses while supporting volume\u003cbr data-start=\"812\" data-end=\"815\"\u003eEnhances lift and body\u003c\/p\u003e\n\u003cp data-start=\"841\" data-end=\"1023\"\u003e\u003cstrong data-start=\"841\" data-end=\"855\"\u003eHow to Use\u003c\/strong\u003e\u003cbr data-start=\"855\" data-end=\"858\"\u003eMassage evenly into damp hair.\u003cbr data-start=\"888\" data-end=\"891\"\u003eWork into a gentle lather.\u003cbr data-start=\"917\" data-end=\"920\"\u003eRinse thoroughly.\u003cbr data-start=\"937\" data-end=\"940\"\u003eRepeat if necessary.\u003cbr data-start=\"960\" data-end=\"963\"\u003eFor best results, follow with Wella SP Volumize Conditioner.\u003c\/p\u003e\n\u003cp data-start=\"1025\" data-end=\"1033\"\u003e\u003cstrong data-start=\"1025\" data-end=\"1033\"\u003eFAQs\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1035\" data-end=\"1150\"\u003eWho is Wella SP Volumize Shampoo best for?\u003cbr data-start=\"1077\" data-end=\"1080\"\u003eIt is ideal for fine or limp hair needing lightweight volume and lift.\u003c\/p\u003e\n\u003cp data-start=\"1152\" data-end=\"1242\"\u003eWill it weigh my hair down?\u003cbr data-start=\"1179\" data-end=\"1182\"\u003eNo, the formula is designed to strengthen without heaviness.\u003c\/p\u003e\n\u003cp data-start=\"1244\" data-end=\"1348\"\u003eDoes it help strengthen fine hair?\u003cbr data-start=\"1278\" data-end=\"1281\"\u003eYes, the Creatonic Complex helps weightlessly strengthen fine hair.\u003c\/p\u003e\n\u003cp data-start=\"1350\" data-end=\"1410\"\u003eCan it be used daily?\u003cbr data-start=\"1371\" data-end=\"1374\"\u003eYes, it is suitable for regular use.\u003c\/p\u003e\n\u003cp data-start=\"1412\" data-end=\"1494\"\u003eIs it safe for colour-treated hair?\u003cbr data-start=\"1447\" data-end=\"1450\"\u003eYes, it is suitable for colour-treated hair.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":51318617309220,"sku":"tdr1787952013082","price":23.86,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/3547\/4212\/files\/wella-sp-volumize-shampoo-250ml_1.png?v=1787952019"},{"product_id":"om-conquer-blonde-silver-shampoo-250ml","title":"O\u0026M Conquer Blonde Silver Shampoo 250ml","description":"\u003cp\u003eOver time natural grey and even the finest of blondes can turn yellow and dull. Maintain salon colour and hair condition for longer with our unique silver formula featuring Violet pigment. \u003c\/p\u003e\n\u003cp\u003eHair type: Blonde and silver coloured hair.\u003c\/p\u003e\n\u003cp\u003eHow often: Daily or 2 - 3 times a week.\u003c\/p\u003e\n\u003cp\u003eHow much: 2-4cm circle. Will vary depending on length of hair.\u003c\/p\u003e\n\u003cp\u003eHow to use:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSTEP 1: After wetting hair, apply liberally.\u003c\/li\u003e\n\u003cli\u003eSTEP 2: Massage into scalp and around the hairline. Leave in for a minimum of two minutes, or for a more intense result, leave in for a maximum of five minutes.\u003c\/li\u003e\n\u003cli\u003eSTEP 3: Rinse. Repeat only if needed.\u003c\/li\u003e\n\u003cli\u003eSTEP 4: For best results apply Conquer Blond Silver Masque, or follow with your O\u0026amp;M conditioner.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eClean from: O\u0026amp;M products are safe to use on coloured hair, sensitive skin and are clean from:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSulphates\u003c\/li\u003e\n\u003cli\u003eMIT\u003c\/li\u003e\n\u003cli\u003eParabens\u003c\/li\u003e\n\u003cli\u003eTriclosan\u003c\/li\u003e\n\u003cli\u003ePropylene Glycol\u003c\/li\u003e\n\u003cli\u003ePhthalates\u003c\/li\u003e\n\u003cli\u003eGluten\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"O\u0026M Original Minerals","offers":[{"title":"Default Title","offer_id":51318617374756,"sku":"jgf1787951991511","price":19.45,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/3547\/4212\/files\/om-conquer-blonde-silver-shampoo-250ml_1.jpg?v=1787952020"},{"product_id":"joico-k-pak-colour-therapy-shampoo-1-litre","title":"Joico K-Pak Colour Therapy Shampoo 1 Litre","description":"\u003ch2\u003eJoico K-Pak Colour Therapy Shampoo 1 Litre\u003c\/h2\u003e\n\u003cp\u003eThis color-preserving shampoo washes away dirt and debris while being gentle to color-treated hair. With its luscious lather formulated with antioxidant-rich African Manketti and Argan oils, you’ll actually help extend the life of your shade's vibrancy* and fight future damage every time you wash. ** Maintains over 82% of haircolor after 18 washes,  ** When used with K-PAK Color Therapy Conditioner against combing breakage on damage hair vs.a non-conditioning shampoo.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eGently cleanses color-treated hair, Imrorves hair`s elasticity and shine, Helps restore and protect hair*, Against combing breakage on damage hair vs. a non-conditioning shampoo; when used with K-PAK Color Therapy Conditioner.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLather, rinse, and repeat if desired. 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